OpenAI add shopping to GPT, DeepSeek cutting API costs & more

AI HUSTLE | SEPTEMBER 30 2025

The AI world is buzzing with tectonic shifts in infrastructure, a bold new frontier in AI-powered commerce, and fierce innovation from the East challenging the status quo. We're seeing massive deals that underpin the future of AI computing, chatbots transforming into direct shopping portals, and new model architectures promising greater efficiency.

Plus dive into our workflow that will help you repurpose social content in a flash!

Get ready to dive into the implications for your business, your market strategy, and the technology powering it all.

The Hustle: The AI Social Content Repurposer

You spend hours creating a great blog post, case study, or article. Then what? You have to manually chop it up, rewrite it for different platforms, and schedule everything out. It's tedious and time-consuming. This workflow turns your blog into an automated content factory.

The Goal: To automatically detect when a new blog post is published, and use AI to generate a variety of ready-to-use social media posts for different platforms (LinkedIn, X/Twitter, etc.), all organized in a simple spreadsheet.

The Tools:

• Trigger: An RSS Feed reader (built into automation platforms).

• Automation Platform: Make.com or n8n.

• AI Model: OpenAI API or Anthropic API (Claude 3 Haiku is perfect and cheap for this).

• Destination: Google Sheets.

Here’s the simple 4-step workflow:

1. Step 1: The Trigger (Watch for New Posts)

   • The workflow starts with an RSS Feed module.

   • You simply give it the URL of your blog's RSS feed (e.g., yourwebsite.com/feed).

   • Set it to run every few hours. It will automatically trigger every time you publish a new article—no manual start required.

2. Step 2: Scrape the Content (Get the Source Material)

   • The RSS feed gives you the new article's URL.

   • Use an HTTP module to visit that URL and grab the full content of the page.

   • Use a simple "HTML to Text" module to strip out all the code and leave you with the clean, raw text of your article.

3. Step 3: The AI Content Factory (Generate the Variations)

   • Send the clean text from Step 2 to an OpenAI or Claude node.

   • The Master Prompt:

     
     You are an expert social media manager specializing in content repurposing. Based on the following blog post text, generate a set of social media posts to promote it. Blog Post Text: "[PASTE CLEAN TEXT HERE]" Your task is to generate the following in a structured JSON format: 1. A professional LinkedIn Post (2-3 paragraphs, professional tone, 3-5 relevant hashtags). 2. Three engaging X/Twitter Posts (each under 280 characters, use a hook, ask a question, use 2-3 relevant hashtags). 3. A conversational Facebook Post (ask a question to encourage comments). Output ONLY the JSON object.

      

   • This prompt is great because it creates multiple pieces of content in one go and formats it as JSON, which is super easy for the automation platform to understand.

4. Step 4: The Content Calendar (Organize the Output)

   • Use a "Parse JSON" module to easily access the AI's output.

   • Use a "Google Sheets > Add a Row" module to save everything neatly.

   • Create columns like: Post Title, URL, Generated LinkedIn Post, Generated Tweet 1, Generated Tweet 2, Generated Tweet 3, Generated Facebook Post, and Date.

   • Now, every time you publish a blog post, a new row appears in your Google Sheet with a full set of social media drafts ready for you to review and schedule.

Why This Hustle Works:

• It's Simple & Set-and-Forget: You build it once and it runs forever in the background.

• Massive Time Saver: It eliminates the boring, manual work of repurposing content.

• Content Consistency: Ensures every article you write gets the promotion it deserves across all your channels.

• Fights Writer's Block: Even if you edit the AI's suggestions, it gives you an amazing first draft to work from instantly.

🚀 The AI Pulse: 3 Signals to Watch This Week

• CoreWeave Secures $14.2 Billion AI Cloud Deal with Meta. In a colossal infrastructure play, CoreWeave has locked in a long-term AI cloud infrastructure agreement with Meta Platforms, valued at up to $14.2 billion and extending through 2031. This massive contract sent CoreWeave's shares soaring by 10% in premarket trading. It highlights the insatiable demand for specialized AI computing power needed by tech giants like Meta to train and run their advanced models.

  • The Hustle Take: This deal underscores two critical points for your hustle: 1) The "picks and shovels" of AI infrastructure are in a gold rush. If you're building in the hardware, specialized cloud, or data center space, demand is astronomical. 2) Vertical integration isn't always the answer. Even giants like Meta are choosing to outsource significant portions of their AI compute needs to specialized providers. This creates massive opportunities for focused, efficient players who can deliver niche, high-performance services. Consider where you can specialize in the AI value chain to serve these burgeoning demands.

• OpenAI Unleashes "Instant Checkout" for ChatGPT. OpenAI is transforming ChatGPT from a conversational AI into a direct commerce platform with the introduction of "Instant Checkout." U.S. users can now directly purchase items from Etsy and Shopify merchants within the chatbot. To facilitate this, OpenAI also launched the Agentic Commerce Protocol, an open-source standard enabling merchants to integrate their products. With ChatGPT's weekly users surging to 700 million and over 1 in 10 interested in making a purchase, this marks a significant pivot towards AI-powered transaction.

  • The Hustle Take: This is a seismic shift towards "agentic commerce" and the disintermediation of traditional e-commerce platforms. For your hustle, this means two things: 1) Prepare for a new sales channel. If you're an e-commerce operator, investigate integrating with the Agentic Commerce Protocol immediately. Being an early adopter could offer a significant advantage. 2) Re-evaluate your sales funnel. AI will increasingly become the point of discovery and transaction. Think about how your products or services can be discovered and purchased directly through AI agents, rather than relying solely on traditional websites or marketplaces.

• DeepSeek's "Sparse Attention" Model Cuts AI API Prices by 50%. Chinese AI developer DeepSeek has released an experimental large language model (LLM) utilizing a "sparse attention" technique, reportedly slashing API prices by 50% while offering improved training and reasoning capabilities. This move intensifies the already fierce competition in the LLM space, with other Chinese tech firms like Alibaba Group also rolling out upgraded AI models.

  • The Hustle Take: This news signals two critical trends: increasing AI model efficiency and heightened global competition. For your hustle: 1) Cost-effective AI is coming. Lower API prices mean you can integrate AI into more parts of your business without breaking the bank. Explore models beyond the biggest names for specialized tasks where cost is a major factor. 2) Don't ignore the global AI landscape. Chinese developers are pushing boundaries, particularly in efficiency and cost. Keep an eye on innovations from around the world, as they will drive down prices and improve performance across the board, giving you more powerful and affordable AI tools to leverage.